Don Lapasky is the Founder and Principal Consultant at ForgeSight Analytics, a business consultancy based in Northville, MI. With over 20 years of experience leading business intelligence, CRM, and marketing automation initiatives, Don helps small and mid-sized businesses grow smarter and operate more efficiently. ForgeSight specializes in transforming complex data into clear, actionable insights through custom dashboards (Tableau, Power BI), CRM optimization (Salesforce, HubSpot), and email marketing integration (ActiveCampaign). Prior to founding ForgeSight, Don led analytics teams at several national companies and has a passion for making data approachable, impactful, and easy to act on. He’s committed to helping businesses in the community turn their data into a strategic advantage.